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Sport has the power to change the world. It has the power to inspire, it has the power to unite people in a way that little else does. It speaks to youth in a language they understand. Sport can create hope, where once there was only despair. It is more powerful than governments in breaking down racial barriers. It laughs in the face of all types of discrimination.
——Speech by Nelson Mandela at the Inaugural Laureus Lifetime Achievement Award, Monaco 2000
体育,拥有改变世界的力量。它鼓励人民奋进,让全世界人民更加团结。它是唯一世界上让所有年轻人都能听懂的语言。当你在绝望时,体育能为你带来希望。它是冲破种族歧视最尖锐的利器,让所有的嘲笑和诋毁在体育面前相形见绌。
——节选自曼德拉在2000年世界体育劳伦斯颁奖礼上的演讲
THE COMPANY 公司简介

GSE智烽体育是中国领先的专业体育营销服务机构。我们在全球范围内助力于世界顶级体育赛事的运营和推广,同时借助体育运动的影响力, 提升企业品牌的价值。
我们通过专业高效的运营,为专业赛事、办赛机构,企业品牌、体育组织及体育场馆,提供多方位体育营销服务;通过体育营销咨询、赛事运营管理、视觉传播服务、媒体综合服务、赛事公关活动、整合赞助服务六大板块,帮助客户最大化地提升影响力、品牌价值、销售数量和赛事规模。

GSE is a leading professional sports marketing service company in China.  We provide comprehensive services for global sports events, and we assist our clients to enhance the value of their brands through unleashing the power of sports. 
We provide professional consulting, sponsorship, creative design, event management, media management, and PR services for major corporations, international brands, government bodies, and professional sport venues, as well as strategies for property rights holders.



OUR VISION 公司愿景

我们致力于成为国际一流的体育营销服务公司。
我们相信,体育拥有无穷的魅力,它将力量与技巧,速度与优美,肉体与精神完美结合并体现到了极致,并赋予人们无限的启示与动力。
我们相信,专业的运作能够给予体育更大的规模,更专业的竞赛,更强的视觉冲击,更持久的关注度,更无与伦比的吸引力和更无法替代的营销机会。
我们更加相信,极致的服务能够成就伟大的赛事。

We are devoted to be one of the best sports marketing service companies in the world.
We believe that the sport has infinite charm. It combines strength and skills, speed and beauty, body and spirit. It gives human unlimited inspiration and motivation.
We believe that our professional services can provide professional sports on a larger scale, more professional competition, stronger visual impact, more sustained attention, more attractive to audience which cannot be replaced by any other marketing approaches.
We strongly believe, best service will create great sports.

      步入2020,智烽体育正式迎来新的十年。全新征程,初心不改。我们将继续坚持为客户提供专业极致的体育营销服务,并通过体育为客户挖掘和释放更大的价值。

      Into 2020, GSE ushered in a new decade. In this new journey, we will never forget why we started. We will continue to provide our clients with extremely professional sports marketing services, and help them to discover and express more value through sport.

      新年伊始,新冠肺炎疫情让整个体育行业按下了“暂停键”。这场“黑天鹅事件”对各行各业都造成了不同程度的冲击,以线下消费场景为主的体育行业也深陷其中。疫情下的调整与应对,值得思考。是危是机,见仁见智。面对这个突如其来的“农闲期”,让我们有了更多思考的时间。如何为客户提供更多创新服务、如何通过科技应用和营销策略为客户提供更好的体育营销解决方案。

At the beginning of this year, the outbreak of COVID-19 forced the sport industry to press the “pause button”, this "Black swan" incident has caused different degrees of  impacts on various industries, the sport industry, which focus mainly on offline events, is deeply affected. How to adjust and response to the epidemic situation, that’s the question. It’s a crisis or an opportunity, different people have different views. The  unexpected “slack season” gives us more time to think about how to provide our clients with more creative services, and provide them with better sport marketing solutions by using technology applications and marketing strategies.

在过去的一年中,越来越多国际体育赛事落户中国。观赏型竞技体育赛事和参与性群众体育运动同步发展。如何提高赛事的观赏性,通过赛事直播的技术创新让观众和球迷有“沉浸式体验”,如何将赞助商品牌体验融入到观众的赛事体验当中等,这些都是我们在不断思考和研究的方向。

In the past year, more and more international sports events were held in China, competitive sports events and fitness sports developed simultaneously. How to make watching sports events more exciting, and provide spectators and fans with immersive experience by innovating technology for live broadcast of events, and how to integrate sponsors' brand experience into spectators' event experience, those are requires that we are constantly thinking and researching.

我们对未来依旧充满希望,在这个讯息万变的时代,我们始终坚持着对体育的热爱,对客户的关注,以及对极致服务的追求。而这段经历会让更多人重视体育锻炼,提高自身抵抗力,追求更好的生活方式。正如白岩松所说,体育是中国信心的来源,在过去是实力的展现,在现今是世界的桥梁,在未来更是一种生活方式。 There will be a brilliant world for us. In this quickly changing era, we hold our passion on sports, attention for customers, as well as pursuit of extremely considerable services. However, this experience will cause more people paying attention on exercise, improving autoimmunity and lastly going after better life styles. As Songyan Bai said, sports is the source of Chinese confidence, which in the past was the performance of strength, in today is the bridge of the world, and it will eventually be a life style in the future.

让我们共同努力,让体育行业朝着更“健康”的方向发展,让每一个人都感受到体育运动带来的精神愉悦。

Let's work together to make the sports industry more "healthy" and let everyone feel the spiritual pleasure of sports.

MESSAGE FROM PRESIDENT
总裁致辞
智烽体育的服务理念来自多年的专业服务经验。 我们相信优质的体育营销服务能够成就完美的赛事。丰富的专业背景,认真的服务态度,国际的服务标准,系统的管理体系均是成就我们优质服务的基石。我们的团队拥有体育营销,广告,媒体,公关,设计以及专业赛事背景,知识面广,经验丰富。根据客户不同的目的与需求,为协会机构,企业品牌,顶级赛事以及专业场馆量身打造专属的服务。

Professional and excellent service is the root and foundation of GSE. The concept of our service is from many years of our professional experiences. We believe great service makes great event. Professional background, dedicated attitude, international standard and systematic management are the elements to contribute to our jobs. Our team members come from several fields of industry, such as sports marketing, advertisement, media, PR, and design. We are intelligent, experienced and professional, and are concentrated on providing exclusive services for rights holders, organizations, brands, events and venues.
极致服务成就伟大赛事
GREAT SPORT BEST SERVICE